Interactive marketing agency Energize from Utrecht, The Netherlands, has just opened its doors in Shanghai. Starting from August 2009, the interactive marketing agency will advise top-brands in the creation and execution of interactive strategies and concepts in the stunning city of Shanghai.

During the China Innovation trip, organized by Marketingfacts and Interimic in April 2008, the idea for an Energize office in Shanghai was born. After more than a year of research the moment of entering this fast growing market has arrived. Cooperation with Battersea-park Investment Group, based in Shanghai, enabled a kick-start. Energize will offers its services, adapted to the local market, to international top-brands in China.
 
Interaction with the Chinese  
The rising affluence of the Chinese consumer is becoming an interesting target group for many brands. Interactive media are an important tool to reach this target group. Since for many Chinese, and especially the young generation, internet has become an essential part of their daily life. Energize advices brands how to interact with their target group using interactive media.

Creative and growing center
Klaas Weima, managing director of Energize: “China –and especially Shanghai as creative center- has developed at an astonishing pace over the past few years. Despite the global economical crisis, China still shows a firm growth rate of 8%. Especially in the field of interactive marketing we see great potential, which we are happy to engage in with our office in Shanghai.”

About Energize
Energize is a marketing agency, specialized in interactive communication between people and brands. Our agency advises top brands in the creation and execution of online strategies and concepts.

Via: Energize